Deliveries of fully electric vehicles (EVs) in Australia tallied 17,396 units during the first quarter of 2023, up a substantial 157.6 per cent year-on-year.

Overall EV market share in quarter one of 2023 sat at 6.5 per cent, compared to just 2.6 per cent this time last year – and yes, both periods include Tesla.

The kings of the market all source vehicles from China. These top-tier EV brands in Australia are Tesla by some margin, ahead of fast-moving upstart BYD, then MG, Polestar and Volvo.

EV sales breakdown by state

As the dot points below show, the ACT has by far the highest penetration, with almost one-in-five new vehicle deliveries in 2023 a pure EV, while NSW has the biggest overall car parc and second-highest market share for EVs.

  • New South Wales: 6399, 7.6 per cent market share
  • Queensland: 3892, 6.5 per cent market share
  • Victoria: 3621, 5.3 per cent market share
  • Western Australia: 1524, 5.5 per cent market share
  • Australian Capital Territory: 838, 18.9 per cent market share
  • South Australia: 787, 4.4 per cent market share
  • Tasmania: 295, 6.5 per cent market share
  • Northern Territory: 43, 2.0 per cent market share

EV sales by model

Tesla alone controls 60 per cent of the overall EV market so far this year, with its Model 3 and Model Y easily the biggest-selling models.

In fact the Model 3 sedan is the overall top-selling passenger car in the country full stop, ahead of the Hyundai i30, MG 3 and Toyota Corolla. Meanwhile the Model Y is the most popular mid-sized SUV priced above $70,000, dominating the Volvo XC60, BMW X3 etc.

BYD is doing tremendously, moving 2098 of its Atto 3s over the first quarter, finishing a comfortable third on the model charts ahead of rival Chinese player MG.

The brand with the most EV models, if not the most deliveries, is Mercedes-Benz with seven EV nameplates: EQA, EQB, EQC, EQE, EQS, eVito and EQV.

ModelQ1 sales
Tesla Model 37238
Tesla Model Y3169
BYD Atto 32098
MG ZS916
Volvo XC40827
Polestar 2548
Hyundai Ioniq 5288
BMW iX255
Hyundai Kona237
Volvo C40236
BMW iX3175
Kia EV6159
Kia Niro151
Mini Hatch141
Nissan Leaf138
Audi e-tron GT107
Mercedes-Benz EQB106
Porsche Taycan103
Mercedes-Benz EQE80
Mercedes-Benz EQA77
Hyundai Ioniq 667
Genesis GV6061
Mercedes-Benz EQC48
Audi e-tron42
Genesis GV7022
BMW i715
Lexus UX300e15
BMW i413
LDV T60 EV13
Jaguar I-Pace11
Cupra Born10
Mercedes-Benz eVito10
Renault Kangoo6
Genesis G804
Mercedes-Benz EQS4
LDV Deliver 92
Mercedes-Benz EQV2
Fiat 500E1
Hyundai Mighty1
Mazda MX-301


There were 41 different EV models that sold at least one unit over the period, produced by 21 different car brands. There were just 26 EV models this time last year by contrast.

Because of Toyota’s well-publicised shortages, EVs have actually outsold hybrid cars (16,101 over Q1) so far this year.

Plug-in hybrid (PHEV) sales are languishing on 1461 sales YTD, showing customers are generally keen to skip this bridging technology.

From the subset of 17,396 EVs delivered over the first three months to customers, 8477 were traditional passenger cars and 8894 higher-riding SUVs, which is a far more even split than the average market which is now dominated by SUVs and utes.

A practically irrelevant 25 light commercial EVs were sold too, being the niche Renault Kangoo ZE van and LDV eT60 ute.

MORE: What electric car buyer incentives are offered across Australia?
MORE: VFACTS March 2023, new car sales decline as shortages linger
MORE: Australia’s EV market by brand, region and buyer type

Mike Costello
Mike Costello is a Senior Contributor at CarExpert.
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