Mahindra is an Indian multinational corporation that operates in several industries, including automotive, farm equipment, aerospace, and more. In Australia, Mahindra operates primarily in the automotive industry, selling SUVs and pick-up trucks.
Mahindra entered the Australian market in 2005 with the launch of its Scorpio SUV. Since then, the company has expanded its product portfolio to include the XUV500, Thar, PikUp, and others. Mahindra vehicles are sold through a network of dealerships across Australia.
Mahindra has gained a reputation in Australia for offering affordable vehicles with robust build quality and rugged capabilities. The company's SUVs and Utes are particularly popular among farmers and off-road enthusiasts who need vehicles that can handle tough terrain and heavy loads.