The 2021 Tesla Model 3 has been given a price cut, dropping it below $60,000 before on-road costs for the first time since its Australian launch.
The entry-level Model 3 Standard Range Plus is now priced from $59,990 before on-road costs, and that’s before a range of state-based incentives are taken into account.
The Long Range AWD has dropped to $73,400 before on-roads, while the Performance AWD kicks off at $84,900 before on-roads.
In the case of the Standard Range Plus, that’s down $6000 on the launch price from 2019 and $13,000 on its highest-ever price.
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It also means the Model 3 now comfortably undercuts the Hyundai Kona Electric ($62,000) based on list price, along with the Mazda MX-30 EV ($65,490).
As of earlier in 2021, the Model 3 sent to Australia comes from China rather than the USA.
Reports from Bloomberg in 2020 indicated the Tesla Model 3 and Model Y sold in Australia, New Zealand, and in parts of Europe would be sourced from China.
The plan to supply the European and Asian markets from its Shanghai factory is part of a strategy to cut the wait for customers ordering cars from its plant in Fremont, California.
Currently, the Model 3 Standard Range Plus has an estimated delivery time of between one and four weeks, extending to between two and eight weeks for the Long Range, and three to 13 weeks for the Performance.