Cupra has given us clearer look at its upcoming entry-level electric UrbanRebel, set to launch in production form by 2025.

    The UrbanRebel was one of three concepts shown by Cupra overnight, the other two of which were the Terramar plug-in hybrid (PHEV) large SUV and Tavascan medium electric SUV.

    Building on racing-inspired UrbanRebel from 2021, the latest version is a city-centric, entry-level electric vehicle (EV) with a raised, SUV ride height.

    It will be powered by a single electric motor producing 166kW of power, and a battery pack of undisclosed size. Production is planned in Martorell, Spain.

    Drive will be sent to the front wheels only and Cupra claims the UrbanRebel will be able to do the 0-100km/h sprint in 6.9 seconds.

    The Spanish automaker is claiming its “range version” of the UrbanRebel will have an all-electric range of 440km.

    The Cupra UrbanRebel concept from some angles looks like a raised, more aggressive version of the Volkswagen ID.3-based Born hatchback and will measure 4.03 metres long.

    The UrbanRebel will be based on the Volkswagen Group ‘MEB Small’ platform, detailed earlier in 2022 as an all-electric entry-level vehicles.

    Volkswagen and Skoda have also previewed their respective vehicles which will use this platform.

    Cupra claims the UrbanRebel is an “environmentally conscious vehicle” that makes use of recycled polymers and bio-based materials.

    Inside, the UrbanRebel concept has a steering wheel with gaming controller-style buttons, as well as lime green accents and blue ambient lighting throughout.

    “The Cupra UrbanRebel will be the biggest project for our company in the upcoming years, since it is key for our transformation as a fully electric brand,” said Cupra vice-president for research and development, Werner Tietz.

    The trio of new Cupra models is part of a plan to sell 500,000 cars per year by 2025, and to “push forward with our international expansion”.

    The Spanish automaker sold 79,300 cars worldwide in 2021, itself up 189 per cent over 2020. It says it’ll only sells EVs from 2030 onwards.

    Australia is one step in that expansion push. Orders for the Cupra brand opened in May 2022 with a series of Launch Edition cars, set to touch down in July.

    The brand will offer the Leon hatch, as well as the Ateca and Formentor SUVs at launch, with the Born all-electric hatch to follow in early 2023.

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    MORE: Cupra UrbanRebel concept unveiled
    MORE: Volkswagen, Skoda and Cupra entry-level EVs teased

    Jack Quick

    Jack Quick is an automotive journalist based in Melbourne. Jack studied journalism and photography at Deakin University in Burwood, and previously represented the university in dance nationally. In his spare time, he loves to pump Charli XCX and play a bit of Grand Theft Auto. He’s also the proud owner of a blue, manual 2020 Suzuki Jimny.

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