Around half of this year’s local Kia EV6 allocation will be dedicated to delivering existing orders.

    Kia Australia chief operating officer Damien Meredith confirmed there are around 1000 outstanding customer orders for the brand’s flagship dedicated electric vehicle, with around 2200-2500 units due to lob Down Under throughout the course of the 2023 calendar year.

    That’s a significant gain on last year’s 564 registrations, with around 700 units in total landing on our shores for the 2022 calendar year – not all units were registered before the end of December.

    It seems local buyers from all parts of the market are very keen to get into the Korean brand’s Tesla Model Y rival, with Kia’s local marketing boss, Dean Norbiato, telling media “80 per cent of EV6 buyers are trading in a non-Kia vehicle”.

    Mr Norbiato added the dealer network has reported “a lot of European customers” are ordering the EV6.

    Pricing for the EV6 range in Australia kicks off at $72,590 before on-road costs for the entry-level Air RWD, and tops out at $99,950 for the recently-launched GT AWD performance hero.

    By comparison, EV staple Tesla sells the similarly sized Model Y from $68,900 to $94,900 after a recent price drop.

    Should Kia be able to deliver between 2200 and 2500 EV6 units in Australia during 2023, the Korean brand would rocket up to fourth in the EV sales standings locally based on last year’s volume.

    The year-end tally was topped by the Tesla Model Y (10,877) and Model 3 (8717), followed by the BYD Atto 3 (2113). Keep in mind deliveries of the BYD commenced in the third quarter, so a full year on sale should have the Chinese brand much closer to Model 3 numbers, with more models on the way.

    Kia Australia has said it’s received very strong interest in its $100,000 EV6 GT, though noted this year’s model mix will be determined by what the dealer network orders.

    MORE: Everything Kia EV6

    James Wong

    James Wong is the Production Editor at CarExpert based in Melbourne, Australia. With experience on both media and manufacturer sides of the industry, James has a specialty for product knowledge which stems from a life-long obsession with cars. James is a Monash University journalism graduate, an avid tennis player, and the proud charity ambassador for Drive Against Depression – an organisation that supports mental wellness through the freedom of driving and the love of cars. He's also the proud father of Freddy, a 2019 Volkswagen Golf GTI .

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