The ‘entry-level’ Rolls-Royce is set to get some super high-end tech.
Britain’s ultra-luxe carmaker has released the latest in a line of teasers previewing the next-generation Rolls-Royce Ghost, set to receive “significant engineering advances”.
It looks like the Ghost will ride on a shortened version of the Phantom and Cullinan’s in-house architecture, with Rolls-Royce saying in its media release the company’s engineers “rejected use of a pre-existing platform” – likely a response to criticism surrounding the outgoing model’s genetic links to the BMW 7 Series.
“Instead, they configured the marque’s proprietary spaceframe architecture to incorporate elements of the brand’s existing model portfolio such as all-wheel drive and all-wheel steering, while adapting the structure to accommodate significant advances in Rolls-Royce’s hallmark magic carpet ride and dynamic abilities,” Rolls-Royce says.
Headlining the Ghost’s mechanical portfolio is what the company calls the ‘Planar’ system, a suspension set up comprising of a upper wishbone damper unit, a forward-facing camera system which scans the road ahead, and a GPS component which pre-selects the right gear ahead of upcoming corners.
Rolls-Royce says this high-tech ride technology helps the new Ghost to “anticipate and react to even the most demanding road surface”.
It’s not the first time we’ve seen predictive systems like this, though, as Audi and Mercedes-Benz offer similar technologies in their flagship limousines.
“Ghost clients told us that it’s the car in their collection that they’re drawn to the most. They love its uncomplicated versatility. It’s not trying to be a sports car, it’s not trying to be a grand statement – it’s simply exceptional and exceptionally simple,” said Jonathan Simms, engineering lead for the new Ghost.
“When it came to creating a new Ghost – one that outshines its incredibly capable predecessor – the engineering team had to start from scratch. We pushed our architecture even further and created a car even more dynamic, even more luxurious and, most of all, even more effortlessly useable.”
Have a watch of the animated video above to for more.