Hi, I'm Ali! Here to make your new car purchase simple, transparent and genuinely stress free.
From the moment we start working together to the day your dream car is delivered, I'll guide the process, keep you informed and make sure everything runs smoothly.
About Ali
I joined the automotive industry in February 1996 as a Toyota sales trainee in Sydney, and I haven't looked back since. Over three decades I've built experience across sales, training, and customer service with brands like Toyota, Lexus, Audi, BMW, and Mercedes-Benz. After 30 years I was ready for a fresh challenge, and CarExpert has reignited a passion I didn't expect. My philosophy is simple: love what you do and be the best at it. That means listening carefully, understanding what matters to you, and building the kind of trust that brings customers back.
What I help with
I advocate for you
I'm completely brand-agnostic. I compare availability, pricing, & options across our national network to find the right car, at the best deal, wherever it comes from.
One expert, end to end
You deal with me on your budget, preferences, timing, & what matters most. Clear, upfront
Pricing you can trust
I source the best price first time, based on market data, historical pricing and our trusted dealer partnerships.
Support with everything, not just the car
From finance and insurance to trade-ins, delivery timing and negotiating extras, we're here to help you navigate it all.
Trade-in options designed around you
I'll compare trade-in values across multiple buyers, not just one dealer. Through our partner network, you can lock in your trade-in price now and keep driving your car until your new one arrives, no matter how long it takes.
CarExpert is Australia's leading new car marketplace, making the buying process clearer, fairer and more personal.
From expert reviews to securing your deal, we compare options, work with dealerships and present unbiased recommendations that:
Save time
No more weekends at dealerships. I do the legwork , you just review the options and choose.
Less stress
No pressure, no upsells, no uncomfortable negotiations. Just a clear, honest process.
Real savings
When dealers compete for your business, you win. Most buyers save thousands off the sticker price.
Because no one should waste their money on the wrong car
Trusted by millions of Australians each month for expert advice, transparent pricing, and specialists who work for you.